A
Assess
A 9-metric fitness battery — sprint, jump, agility, core and more — establishes a percentile baseline against Khelo India age & gender norms.
Day-1 baseline
★ Performance lab for ages 7–14 · Indore
Build the foundation of an athlete.
Structured multi-sport coaching for children aged 7–14. We assess, train, and report on the metrics that actually matter — and hand parents a monthly report card that finally answers: is my child improving?
Sprint speed · 30m
0.00SEC
Top 5% age group
✓ Background-verified coaches
✓ CPR + first-aid certified
✓ Insurance included
✓ Small batches · max 15
Why we exist
Most kids' sport in India is unmeasured.
Indian parents have a clear way to know if their child is improving in school: marks, ranks, percentiles. Sport has none of that. A parent pays ₹3,500 a month for a cricket academy and gets a vague "he's improving" — no way to see whether their child is actually getting better, and no way to compare against age-appropriate norms.
It's why so many families drop sport by age 11. Not because the child stopped enjoying it — because the parent stopped being able to see the value.
Over 18 months we read the sport-science literature, studied how world-class youth programmes operate, spoke with paediatric sports physicians and certified coaches — and ran three pilot cohorts with 42 children across two Indore venues. The model works. Pilot kids gained a median 14 percentile points in 12 weeks. 91% completed the full cycle. Parent NPS was 67.
The research
Six things the evidence is unambiguous about.
Before we wrote a single drill, we worked through the literature on youth athletic development and the world's most respected youth programmes. Six findings shape every decision Sprata makes.
01
Early specialisation hurts more than it helps.
The AAP, IOC and AOSSM all warn against single-sport specialisation before age 12 — citing higher rates of overuse injury, burnout and early dropout.
Jayanthi N et al, Sports Health 2013 · AAP 2016 · IOC Consensus 2018
02
The 5–12 age window is foundational.
Motor patterning, balance and coordination are most receptive between ages 5 and 12 — the "skill-hungry years." Movement learned here is the substrate for every adult sport.
Balyi & Hamilton, LTAD 2004 · Higgs et al, Sport for Life 2008
03
Multi-sport athletes outperform specialists.
Surveys of NCAA D1 rosters, Olympians and EPL academy graduates consistently find the most successful adults played 2–3 sports through their early teens.
Jayanthi 2015 · Côté & Hancock 2016 · IOC Athlete Survey 2016
04
Measurement turns effort into motivation.
Children who can see their own progress — concrete, age-adjusted, comparable over time — engage more and report higher athletic self-efficacy.
Bandura, Self-Efficacy 1997 · Conroy & Coatsworth 2007
05
Small batches dramatically outperform large ones.
A 1:8 coach ratio produces ~3× more individual interactions per session than 1:25 — and 1:8 is where skill-acquisition curves begin to genuinely accelerate.
NFHS Coach Education · ASCA Youth Coaching Standards
06
Girls drop out 2× faster than boys after 10.
The gap is built by how sport is delivered. Measurable progress, body-positive coaching and same-gender cohorts retain girls at near-equal rates to boys.
Women's Sports Foundation 2018 · Aspen Project Play 2023
Inspired by, aligned with
Long-Term Athlete Development
Khelo India Test Battery
ACSM Youth Fitness Standards
Aspen Project Play
AAP Youth Sport Guidelines
IOC Youth Athlete Consensus
Physical Literacy (Whitehead)
What we do
Multi-sport, from day one. And growing.
The more movement patterns a child learns before 12, the better an athlete they become — whichever sport they specialise in later. We start with three foundational sports and add a new one every quarter.
Phase 1 · Months 1–6 · The starting line-up
Three sports that together cover roughly 80% of the foundational movement patterns kids 7–14 need.
Football
Skill, decision-making, small-sided games. The most-loved sport for most kids.
Athletics
Sprint mechanics, agility, jumps, throws. The foundation under every other sport.
Kabaddi
Indian sport. Movement, body awareness, team play. Underrated for kids 7–14.
Phase 2 · Adding from Month 7
Four more sports we're committing to add as our coach roster and equipment expand.
BasketballJumping, hand-eye, spatial awareness
Cricket fieldingCatching, throwing, anticipation
BadmintonReaction speed, wrist control, footwork
ThrowballThrowing accuracy, team coordination
Phase 3 · Year 2 and beyond · The roadmap
Every new sport fills a specific gap in motor literacy. We'll add what makes sense, in the order that gives kids the most value.
SwimmingVolleyballGymnastics fundamentalsDodgeballHockey footworkYoga & mobilityClimbing & boulderingUltimate frisbeeTable tennisSkipping & jump-rope
The Sprata protocol
Assess. Train. Report.
Our science-backed method evolves with your child's biological age — focused on mobility, power and coordination, measured every four weeks.
010203
T
Train
Multi-sport sessions 5× a week in small batches, with drills targeting the movement patterns each child's profile says to prioritise.
5 sessions / week
R
Report
A one-page monthly report card lands on WhatsApp — real numbers, real percentile movement, and the focus areas for next month.
Monthly report card
Through play, we build
Eight things every parent wants for their child.
We don't just teach a sport. Every weekly session builds — and every monthly report card measures — the eight outcomes that matter most.
01
Motor Skills
The foundation under every sport, every grade of PE, every adult activity.
02
Hand-Eye Co-ordination
Cricket batting, badminton, even handwriting — all rely on it.
03
Stamina
The aerobic base that supports learning, focus and energy.
04
Confidence
Built through measurable wins, week after week.
05
Immunity
Regular activity is strongly linked to fewer sick days at school.
06
Focus
Coordinated movement under instruction trains attention.
07
Discipline
Showing up, following structure, completing what you started.
08
Posture
Core strength now means an aligned spine for life.
"Through play, we build."
How it works
From first conversation to monthly report card.
Four steps. Each one is light. Each one is reversible. You're never locked in.
1
Try the camp
A two-day weekend camp. Your child does the 5-metric assessment, plays all three sports, and meets the coaches.
2
Take home their profile
Every camp attendee gets a personalised Sprata Athletic Profile (PDF) showing exactly where they are.
3
Enrol in a batch
Five sessions a week at a partner indoor turf. 15 kids max. Monday to Friday.
4
Get monthly reports
Every month, an updated report shows improvement on 9 metrics. Real numbers, real progress.
Our differentiator
The athletic report card.
Stop guessing. Every Sprata child receives a one-page monthly report — the same idea as a school report card, but for athletic development. You see exactly where your child started, where they are now, and how much they've improved.
- 9 fitness metrics tested monthly
- Khelo India age + gender norms
- Personalised next-month focus areas
- Shareable PDF, sent via WhatsApp
Sprata · Camp Athletic Profile
Aarav S.
Age 9 · Boy · Camp 7 June 2026
0
Standing long jump
148 cm
30m sprint
5.7 s
The methodology
Nine metrics. Five dimensions. One picture.
Every child sits the same battery on Day 1 and every 4 weeks after — adapted from the Khelo India Youth Games assessment and ACSM Youth Fitness Standards. Every test takes under 60 seconds.
| Metric | Dimension | What it measures | Norm reference |
|---|---|---|---|
| 30m Sprint | Speed | Acceleration and stride mechanics | Khelo India 7–17 yr norms |
| Standing Long Jump | Power | Explosive lower-body power | KIYG 2019 norms |
| Wall Toss (60s) | Coordination | Hand-eye reaction speed | ACSM youth battery |
| Plank Hold | Core | Anterior chain endurance | NSCA youth standards |
| Sit & Reach | Flexibility | Posterior chain mobility | Khelo India |
| 20m Shuttle (Beep) | Aerobic | VO₂max indirect estimate | Léger et al, 1988 |
| Side-Step Agility | Agility | Lateral coordination & quickness | KIYG 2019 |
| BMI Percentile | Growth | Age-adjusted anthropometric tracking | WHO child growth charts |
| Resting Heart Rate | Cardio | Cardiac fitness baseline | AHA pediatric guidelines |
i
Percentiles are calculated against age (1-year bands) and gender. A strong 8-year-old isn't compared to a strong 13-year-old; a strong girl isn't compared to a strong boy. It's not a competitive ranking — it's a personalised picture, so every child gets credit for the progress that's actually theirs.
From the pilot cohorts
What 42 kids and 18 months told us.
Three pilot cohorts across two Indore venues, late 2024 through early 2026. Every child sat the full 9-metric battery every 4 weeks. Here's what the data showed.
0
Kids assessed
Across 3 pilot cohorts · ages 7–13 · two Indore venues
+0
Median percentile gain
Composite athletic score, baseline → 12 weeks
0%
Completed the full cycle
Vs ~60% in comparable youth programmes
+0%
Hand-eye coordination
Average wall-toss improvement over 12 weeks
+0%
Core endurance
Average plank-hold improvement
0
Parent NPS
"Would you recommend Sprata?" · end-of-cycle survey
Sample · anonymised pilot data
Aarav S. · Age 9 · 12-week journey
Composite 51 → 68 +17 pts
30m Sprint+21 pts
Baseline 6.4s · p41Week 12 · 5.9s · p62
Standing Long Jump+26 pts
Baseline 118cm · p35Week 12 · 137cm · p61
Wall Toss (60s)+31 pts
Baseline 18 · p38Week 12 · 27 · p69
Plank Hold+27 pts
Baseline 24s · p28Week 12 · 41s · p55
Sit & Reach+16 pts
Baseline +3cm · p32Week 12 · +6cm · p48
20m Shuttle (Beep)+18 pts
Baseline L4.3 · p42Week 12 · L5.8 · p60
"
The monthly report is what made my husband come around. He's the kind of dad who needs to see numbers to believe something is working. After two reports, he was the one asking when the next batch starts.
"
My son was the slowest kid in his PE class. After 12 weeks his 30m sprint went from 7.1 to 6.2 seconds. The number mattered — but his confidence in PE class is what we actually noticed at home.
Our principles
What we won't do — even if it would grow us faster.
We've watched what happens to children in programmes that take shortcuts. These six principles are written down so the temptation never reaches us when scale pressure comes.
✕
Specialise children before 12.
Multi-sport rotation is non-negotiable — even when parents ask for it. The research on early specialisation is too clear to ignore.
✕
Rank kids publicly.
No leaderboards. No "Best of Batch" awards. No public scoring boards. Every child's percentile stays private to their family.
✕
Run adult training loads.
Volumes and intensities follow age-appropriate LTAD guidance. No "more is better" thinking. No grinding 8-year-olds.
✕
Allow 1-on-1 without parent visibility.
Ever. No exceptions. Even for makeup sessions. Even for "just five more minutes." This is the safeguarding bright line.
✕
Fudge the numbers.
If a child plateaus or regresses on a metric, the report shows it — and we explain why. We're accountable to the data, not to optics.
✕
Expand faster than coach quality allows.
A new batch requires a verified, trained coach — not just demand. We'll turn families away before compromising who delivers sessions.
Coaches and safety
Built around what parents trust matters most.
We're new — but we've taken every safety, vetting and insurance step that established programmes take. Here's what every Sprata coach signs up to.
✓
Background-verified coaches
Police verification, identity verification, and two reference checks before any coach is assigned a batch. PCC refreshed annually.
✚
CPR + first-aid certified
Every coach completes CPR and child-first-aid certification within 30 days of joining. A first-aid kit is on the field every session.
⛨
Insurance included
Every enrolled child is covered by personal accident insurance during scheduled sessions. Policy documents on request.
§
Written safeguarding policy
Published, signed and visible at every venue. Includes no-1-on-1 rules, photo-consent protocols and incident reporting.
◷
Small batches, full attention
Maximum 15 kids per batch. A coach-to-child ratio that means every child gets seen, every session.
⌖
Anchor turfs across Indore
Vijay Nagar, Super Corridor and Bicholi — chosen for proximity to home and facility quality. Year-round venues.
Where we're going
Building a category, not just a programme.
Our ambition isn't a single batch in a single city. It's to define what measurable, structured kids' multi-sport coaching looks like in Tier-2 India — and scale it to every family who needs it.
By end of Year 1
+0
Active paying families across 8 batches in Indore. Built on 2–3 anchor turfs.
By end of Year 3
0+
Families across Indore and one expansion city. Proprietary dataset on 1,000+ kids.
By end of Year 5
#0
The default answer when a Tier-2 parent asks: "where do I send my child for sport?"
"Make measurable, multi-sport coaching the default for every child in Tier-2 India — backed by data parents can finally see."
FAQ
Questions parents ask us.
We're a multi-sport programme, not a three-sport one. We start with football, athletics & agility, and kabaddi — chosen because together they cover ~80% of the foundational movement patterns a child 7–14 needs. From Month 7 we add basketball, cricket fielding, badminton and throwball. By Year 2 the roadmap includes swimming, volleyball, gymnastics fundamentals, hockey footwork and more.
Every month you'll receive a one-page PDF report card via WhatsApp. It shows scores on 9 fitness metrics with age- and gender-adjusted percentiles, plus the month-on-month delta. You'll see exactly what's improving, by how much, and what we're focusing on next.
Absolutely. A meaningful share of our families use Sprata alongside a single-sport academy — the multi-sport work strengthens their primary sport's foundation. We don't try to replace what's working; we add the dimensions a single-sport academy can't cover.
We have a 30-day satisfaction window. If your child isn't engaged after 4 weeks, we'll refund the unused portion. We also do a 1-on-1 chat with you and your child to understand what's not landing — sometimes a small change (different batch time or coach) fixes it.
Background-verified, CPR + first-aid certified coaches. Personal accident insurance for every enrolled child. Sessions in open, observable settings — no 1-on-1 coach-child situations without parent visibility. Full safeguarding policy available at sprata.in/safeguarding and visible at every venue.
We expect attendance to dip in February–March. We hold your spot at no charge if you let us know, and make up missed weeks with a comeback bonus week in April.
Three steps: (1) WhatsApp us at 89650 71295 to register for the camp, (2) attend the camp with your child, (3) if you'd like to continue, choose Monthly or Quarterly and pay via the Razorpay link we share. Total time to sign up: about 10 minutes. First session within a week of payment.
Start with
the camp.
No pricing pressure, no commitment. Your child plays, we measure, you walk away with their personalised Sprata Athletic Profile — even if you never come back.
Register on WhatsApp →
WhatsApp 89650 71295